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Magenta Silk Pure
Color detail

Magenta Silk Pure

Pink · Hue 290
Hex
#DF62F8
RGB
rgb(223, 98, 248)
HSL
hsl(290, 92%, 68%)
CMYK
cmyk(10%, 60%, 0%, 3%)
Metrics
S 92% · L 68%
Contrast (WCAG)
on white
2.9:1Fail
on black
7.2:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Magenta Silk Pure (#DF62F8) belongs to the pink family — hue 290°, 92% saturation, 68% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-magenta-silk-pure: #DF62F8;
  --colorarchive-magenta-silk-pure-hsl: hsl(290, 92%, 68%);
  --colorarchive-magenta-silk-pure-rgb: rgb(223, 98, 248);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

SweetNurturingPlayful
Common in

Beauty · Children's Fashion · Dessert Brands

Pairs well with

Mint green for freshness, soft gold for warmth, light gray for sophistication

Design tip

Use for friendly, approachable interfaces. Millennial pink became a design movement — it still works for brands targeting warmth.

Cultural context ▶

Soft pink represents nurturing, innocence, and sweetness. Modern brands have reclaimed it as a gender-neutral color of kindness.

Color Origins

Pink family

From cheap cosmetic to feminist reclamation to gender-neutral comeback.

Heritage

Pink, as a named color, is recent in English (only since the late 17th century, originally referring to the Dianthus flower). The hue itself is even more recent in widespread use — most historical 'reds' that we'd now call pink were either faded cochineal or madder mixed with white lead. The classical Persian rosé and Venetian pink are old, but the cultural identity of 'pink' as its own thing is essentially a 20th-century construction.

Across cultures

Pink-as-girl is a marketing invention from the 1940s; before WWII pink was often suggested for boys ('a stronger, more decided color') and blue for girls. In Japanese culture, sakura pink carries seasonal and nostalgic weight without gender association. In Latin American culture, hot pink is a celebratory color; in much of South Asia, pink is one of the auspicious wedding palette colors. The Pink Triangle was reclaimed from a Nazi badge into a 1970s LGBTQ+ symbol.

In the wild

T-Mobile's magenta is a hard-trademarked, hard-defended brand color. Barbie pink (Pantone 219 C) became its own cultural force in 2023. Owens Corning trademarked the color of its insulation. The Pepto-Bismol pink is calibrated for medicine-cabinet recognizability. Wes Anderson built a career making heritage pinks (The Grand Budapest Hotel) feel deeply specific. Millennial Pink (~2014–2018) was a rebranding effort to make pink read as gender-neutral, sophisticated, and salable to adults.

How it reads

Pink reads softer and warmer than red; biologically it's still a long-wavelength color, but the white in it dampens the arousal response. Light pinks (blush, dusty rose) read as romantic, gentle, premium-feminine. Hot pinks read as energetic, queer-coded, or counterculture. Salmon and coral pinks read as healthy, beachy, or hospitality-friendly. Pink is having a sustained moment in adult-targeted brand design (skincare, DTC, beverage) precisely because it stopped being read as exclusively a children's color.

This particular tone

A vivid mid-tone — distinctive enough to anchor an identity, saturated enough to demand a quiet supporting palette.

Lightness band: At mid-lightness the hue carries its full character. This is the band where most identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #DF62F8.

  • Figmaprimary
    Figma Purple · #A259FF
    →
  • PlayStationaccent
    Square Purple · #A363D9
    →
  • Bilibili 哔哩哔哩primary
    Bilibili Pink · #FB7299
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #DF62F8.

  • MexicoBarragán Earth Pink
    #D77176 · Casa Gilardi, Mexico City (1976)
    →
  • VietnamÁo Dài Pink
    #E94175 · Traditional silk dye
    →
  • AustraliaReef Coral
    #FF7E6F · Great Barrier Reef coral — Acropora
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Magenta Bloom Pure
#E789FA · hsl(290, 92%, 76%)
Darker companion
Magenta Tone Pure
#D83BF7 · hsl(290, 92%, 60%)
Complementary counterpoint
Leaf Silk Pure
#7BF862 · hsl(110, 92%, 68%)
Analogous lead
Peony Silk Pure
#F862DF · hsl(310, 92%, 68%)
Analogous echo
Plum Silk Pure
#AD62F8 · hsl(270, 92%, 68%)
Triadic +120°
Amber Silk Pure
#F8DF62 · hsl(50, 92%, 68%)
Triadic +240°
Lagoon Silk Pure
#62F8DF · hsl(170, 92%, 68%)
Split-comp +150°
Olive Silk Pure
#C6F862 · hsl(80, 92%, 68%)
Split-comp +210°
Seafoam Silk Pure
#62F894 · hsl(140, 92%, 68%)
Export preview
Base: Magenta Silk Pure #DF62F8
Lighter companion: Magenta Bloom Pure #E789FA
Darker companion: Magenta Tone Pure #D83BF7
Complementary counterpoint: Leaf Silk Pure #7BF862
Analogous lead: Peony Silk Pure #F862DF
Analogous echo: Plum Silk Pure #AD62F8
Triadic +120°: Amber Silk Pure #F8DF62
Triadic +240°: Lagoon Silk Pure #62F8DF
Split-comp +150°: Olive Silk Pure #C6F862
Split-comp +210°: Seafoam Silk Pure #62F894

Compare

See how Magenta Silk Pure compares side by side with related colors.

vsMagenta Bloom PurevsMagenta Tone PurevsLeaf Silk PurevsPeony Silk PurevsPlum Silk PurevsAmber Silk Pure

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Magenta Silk Bright
#DB69F2 · hsl(290, 84%, 68%)
Nearby match
Magenta Tone Pure
#D83BF7 · hsl(290, 92%, 60%)
Nearby match
Magenta Bloom Pure
#E789FA · hsl(290, 92%, 76%)
Nearby match
Magenta Silk Vivid
#D671EA · hsl(290, 74%, 68%)
Nearby match
Magenta Tone Bright
#D243EF · hsl(290, 84%, 60%)
Nearby match
Magenta Bloom Bright
#E48EF5 · hsl(290, 84%, 76%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA5.3:1
Leaf Ink Faint
#212720
AA5.1:1
Leaf Ink Muted
#1F2A1D
AA5:1
Leaf Ink Dust
#1E2D1A
AA4.9:1
Leaf Ink Soft
#1C3018
AA4.6:1
Leaf Ink Clear
#173710
AA5.3:1
Clover Ink Faint
#212720

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#BDC4D9
Protanopia
#B7B6DF
Tritanopia
#DBC9C4
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