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Lime Tone Vivid
Color detail

Lime Tone Vivid

Lime · Hue 90
Hex
#99E44E
RGB
rgb(153, 228, 78)
HSL
hsl(90, 74%, 60%)
CMYK
cmyk(33%, 0%, 66%, 11%)
Metrics
S 74% · L 60%
Contrast (WCAG)
on white
1.5:1Fail
on black
13.6:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Lime Tone Vivid (#99E44E) belongs to the lime family — hue 90°, 74% saturation, 60% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-lime-tone-vivid: #99E44E;
  --colorarchive-lime-tone-vivid-hsl: hsl(90, 74%, 60%);
  --colorarchive-lime-tone-vivid-rgb: rgb(153, 228, 78);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

VibrantYouthfulDynamic
Common in

Gaming · Streetwear · Energy Drinks

Pairs well with

Black or dark purple for high-contrast impact, white for clean energy

Design tip

Best for accent elements that need to pop. Use with dark backgrounds for maximum visibility in gaming and tech interfaces.

Cultural context ▶

Electric lime signals youth culture, technology, and rebellion. Popular in gaming and urban fashion.

Color Origins

Lime family

Half spring leaf, half pop-art neon.

Heritage

Lime — the yellow-green region of the spectrum — has no classical pigment of its own; painters historically achieved it by mixing yellow ochre with terre verte or lead-tin yellow with verdigris. The brilliant phthalo greens and arylide yellows of the 20th century made saturated lime achievable for the first time, which is why lime feels visually 'modern' even though grass and leaves have always lived there.

Across cultures

In Japan, the moss greens of traditional gardens (yamabuki, moegi) sit at the muted edge of lime. In American pop culture lime exploded with the 1960s — the 'Day-Glo' palette of psychedelic posters depended on it, and Mountain Dew commercialized it. In sportswear lime carries 'high-visibility' connotations (running gear, safety vests) that have lately come back into fashion as a deliberate aesthetic.

In the wild

Tennis balls have been lime-yellow ('optic yellow') since 1972, when Wimbledon found it most visible on color TV. Spotify's #1DB954 and the Xbox brand green both sit at the lime end. Lacoste and BP both run on saturated lime greens. Mountain Dew owns the brilliant supersaturated lime in beverage. In film, The Matrix's coded rain is lime-on-black — the choice was originally about the look of phosphor CRT terminals.

How it reads

Lime is the youngest-feeling green: it reads as fresh, citric, energetic, and slightly synthetic. At low saturation it becomes olive or moss, both heavily associated with craft, sustainability, and slow design. At high saturation it reads as sport, beverage, or technology. Lime is one of the harder hues to use as a primary brand color without trending toward 'energy drink' — many brands therefore use it as an accent against deep neutrals.

This particular tone

A vivid mid-tone — distinctive enough to anchor an identity, saturated enough to demand a quiet supporting palette.

Lightness band: At mid-lightness the hue carries its full character. This is the band where most identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #99E44E.

  • Discordaccent
    Online Green · #57F287
    →
  • Microsoftprimary
    Xbox Green · #7FBA00
    →
  • Patagoniasecondary
    Sunset Yellow · #F4D54F
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #99E44E.

  • China (Traditional)Celadon (青瓷)
    #9CB48F · Song Dynasty Longquan kilns
    →
  • ScandinaviaOat Beige
    #D5C7A7 · Linseed oil-treated pine
    →
  • IcelandLichen Green
    #9CA577 · Cetraria islandica
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Lime Silk Vivid
#ADEA71 · hsl(90, 74%, 68%)
Darker companion
Lime Radiant Vivid
#8AE133 · hsl(90, 74%, 54%)
Complementary counterpoint
Plum Tone Vivid
#994EE4 · hsl(270, 74%, 60%)
Analogous lead
Clover Tone Vivid
#5AE44E · hsl(115, 74%, 60%)
Analogous echo
Honey Tone Vivid
#CBE44E · hsl(70, 74%, 60%)
Triadic +120°
Sapphire Tone Vivid
#4E99E4 · hsl(210, 74%, 60%)
Triadic +240°
Blush Tone Vivid
#E44E99 · hsl(330, 74%, 60%)
Split-comp +150°
Iris Tone Vivid
#4E4EE4 · hsl(240, 74%, 60%)
Split-comp +210°
Fuchsia Tone Vivid
#E44EE4 · hsl(300, 74%, 60%)
Export preview
Base: Lime Tone Vivid #99E44E
Lighter companion: Lime Silk Vivid #ADEA71
Darker companion: Lime Radiant Vivid #8AE133
Complementary counterpoint: Plum Tone Vivid #994EE4
Analogous lead: Clover Tone Vivid #5AE44E
Analogous echo: Honey Tone Vivid #CBE44E
Triadic +120°: Sapphire Tone Vivid #4E99E4
Triadic +240°: Blush Tone Vivid #E44E99
Split-comp +150°: Iris Tone Vivid #4E4EE4
Split-comp +210°: Fuchsia Tone Vivid #E44EE4

Compare

See how Lime Tone Vivid compares side by side with related colors.

vsLime Silk VividvsLime Radiant VividvsPlum Tone VividvsClover Tone VividvsHoney Tone VividvsSapphire Tone Vivid

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Lime Radiant Vivid
#8AE133 · hsl(90, 74%, 54%)
Nearby match
Lime Tone Bright
#99EF43 · hsl(90, 84%, 60%)
Nearby match
Lime Silk Vivid
#ADEA71 · hsl(90, 74%, 68%)
Nearby match
Lime Tone Pure
#99F73B · hsl(90, 92%, 60%)
Nearby match
Lime Core Vivid
#7AD520 · hsl(90, 74%, 48%)
Nearby match
Lime Radiant Bright
#8AEC27 · hsl(90, 84%, 54%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA7:1
Plum Shadow Dust
#47355A
AAA7.4:1
Plum Shadow Soft
#472F60
AAA7.9:1
Plum Shadow Clear
#47216E
AAA8.2:1
Plum Shadow Vivid
#47137C
AAA8.3:1
Plum Shadow Bright
#470B83
AAA8.2:1
Plum Shadow Pure
#470689

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#BAB492
Protanopia
#BEBF88
Tritanopia
#9EA6AB
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