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Taupe Gray Velvet
Color detail

Taupe Gray Velvet

Orange · Hue 40
Hex
#706D66
RGB
rgb(112, 109, 102)
HSL
hsl(40, 5%, 42%)
CMYK
cmyk(0%, 3%, 9%, 56%)
Metrics
S 5% · L 42%
Contrast (WCAG)
on white
5.2:1AA
on black
4.1:1AA Large
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Taupe Gray Velvet (#706D66) belongs to the orange family — hue 40°, 5% saturation, 42% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-taupe-gray-velvet: #706D66;
  --colorarchive-taupe-gray-velvet-hsl: hsl(40, 5%, 42%);
  --colorarchive-taupe-gray-velvet-rgb: rgb(112, 109, 102);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

CreativeAdventurousConfident
Common in

Technology · Sports · Travel

Pairs well with

Deep blue for trust + energy balance, dark gray for modern tech aesthetics

Design tip

Use for creative tool brands and action-oriented interfaces. Orange buttons consistently outperform other colors in A/B tests for engagement.

Cultural context ▶

Orange represents creativity and adventure. In the Netherlands, it's the national color. In Hinduism, it symbolizes purity.

Color Origins

Neutral family

Not a color, but the canvas every color lives on.

Heritage

Bone black, lamp black, ivory black, and Mars black are the classical pigment lineage of black; lead white (now banned), zinc white, and titanium white are the whites; and every gray sits between them. Charcoal and graphite extend the lineage. Painters historically built warm and cool grays from full-spectrum colors mixed to neutralize, not from a tube — Vermeer's grays are blue-and-orange, not black-and-white. Scandinavian and Japanese design traditions have refined the use of pure neutrals to the point of philosophy.

Across cultures

In Western culture black is mourning (since the Roman Empire), formal (since the Spanish Habsburg court), and rebellious (since 20th-century counterculture). In Japan and many East Asian cultures white is the funeral color. Black-and-white photography defined visual journalism for a century. Concrete gray, since Brutalism, has come to read as both serious-civic and dystopian, depending on context. The Scandinavian 'lagom' aesthetic depends almost entirely on the calibration of warm vs cool grays.

In the wild

Apple's restraint is essentially a religion of neutrals — black hardware, white packaging, the long disciplined refusal to pick a brand color beyond System Blue. Chanel built a fashion empire on black-and-white. Muji's identity is the absence of identity — an exercise in cool grays. Vercel, Linear, GitHub, and most modern developer tools dial the saturation way down to make their content shine. The film noir aesthetic, the Bauhaus visual language, and modern minimalist branding all converge on neutrals.

How it reads

Pure neutrals (true gray) are eye-rest colors — the brain processes them with the least chromatic effort. Warm neutrals (taupe, warm gray) read as inviting, hospitality-friendly, soft. Cool neutrals (cool gray, slate) read as technical, premium, slightly distant. Off-whites and creams are heritage-luxury colors; near-blacks (charcoal, ink) read as serious without the harshness of pure black. Designers often choose a slightly warm or slightly cool neutral over true gray because it feels more deliberate and human.

This particular tone

A grounded mid-tone — sober, considered, well-suited to body text accents, editorial layouts, or any context where restraint reads as quality.

Lightness band: At mid-lightness the hue carries its full character. This is the band where most identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: The low saturation pulls this color toward earthen, vintage, or editorial palettes. It reads as confident and grown-up rather than playful, and it tolerates being used in large blocks without becoming visually noisy.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #706D66.

  • Microsoftneutral
    Slate Gray · #737373
    →
  • Notionneutral
    Notion Gray · #787774
    →
  • Airbnbneutral
    Hof Gray · #484848
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #706D66.

  • France (Paris)Zinc Roof Grey
    #5E6566 · Oxidized zinc roof tiles, central Paris
    →
  • IrelandAtlantic Slate
    #5A6770 · Cliff face + winter sea
    →
  • England (London)Plane Tree Green
    #5C7A5A · Platanus × hispanica, London street tree
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Taupe Gray Core
#817C74 · hsl(40, 5%, 48%)
Darker companion
Taupe Gray Dusk
#5B5852 · hsl(40, 5%, 34%)
Complementary counterpoint
Cobalt Velvet Faint
#606876 · hsl(220, 10%, 42%)
Analogous lead
Citrine Velvet Faint
#767660 · hsl(60, 10%, 42%)
Analogous echo
Vermillion Velvet Faint
#766660 · hsl(15, 10%, 42%)
Triadic +120°
Teal Velvet Faint
#60766F · hsl(160, 10%, 42%)
Triadic +240°
Mulberry Velvet Faint
#6F6076 · hsl(280, 10%, 42%)
Split-comp +150°
Cerulean Velvet Faint
#607276 · hsl(190, 10%, 42%)
Split-comp +210°
Violet Velvet Faint
#646076 · hsl(250, 10%, 42%)
Export preview
Base: Taupe Gray Velvet #706D66
Lighter companion: Taupe Gray Core #817C74
Darker companion: Taupe Gray Dusk #5B5852
Complementary counterpoint: Cobalt Velvet Faint #606876
Analogous lead: Citrine Velvet Faint #767660
Analogous echo: Vermillion Velvet Faint #766660
Triadic +120°: Teal Velvet Faint #60766F
Triadic +240°: Mulberry Velvet Faint #6F6076
Split-comp +150°: Cerulean Velvet Faint #607276
Split-comp +210°: Violet Velvet Faint #646076

Compare

See how Taupe Gray Velvet compares side by side with related colors.

vsTaupe Gray CorevsTaupe Gray DuskvsCobalt Velvet FaintvsCitrine Velvet FaintvsVermillion Velvet FaintvsTeal Velvet Faint

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Apricot Velvet Faint
#766F60 · hsl(40, 10%, 42%)
Nearby match
Taupe Gray Core
#817C74 · hsl(40, 5%, 48%)
Nearby match
Apricot Velvet Muted
#7E7258 · hsl(40, 18%, 42%)
Nearby match
Taupe Gray Dusk
#5B5852 · hsl(40, 5%, 34%)
Nearby match
Apricot Core Faint
#877E6E · hsl(40, 10%, 48%)
Nearby match
Saffron Velvet Faint
#767060 · hsl(45, 10%, 42%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA4.9:1
Cobalt Veil Faint
#F9FAFA
AA4.9:1
Cobalt Veil Muted
#F9FAFB
AA4.9:1
Cobalt Veil Dust
#F9F9FB
AA4.9:1
Cobalt Veil Soft
#F8F9FC
AA4.9:1
Cobalt Veil Clear
#F7F9FD
AA4.9:1
Cobalt Veil Vivid
#F6F9FE

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#6F6F68
Protanopia
#6F6F68
Tritanopia
#706969
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