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Scarlet Silk Vivid
Color detail

Scarlet Silk Vivid

Red · Hue 5
Hex
#EA7B71
RGB
rgb(234, 123, 113)
HSL
hsl(5, 74%, 68%)
CMYK
cmyk(0%, 47%, 52%, 8%)
Metrics
S 74% · L 68%
Contrast (WCAG)
on white
2.8:1Fail
on black
7.6:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Scarlet Silk Vivid (#EA7B71) belongs to the red family — hue 5°, 74% saturation, 68% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-scarlet-silk-vivid: #EA7B71;
  --colorarchive-scarlet-silk-vivid-hsl: hsl(5, 74%, 68%);
  --colorarchive-scarlet-silk-vivid-rgb: rgb(234, 123, 113);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

TenderRomanticGentle
Common in

Beauty · Wedding · Healthcare

Pairs well with

Soft neutrals (warm gray, cream) or muted greens for balance

Design tip

Use as a background for emotional storytelling or as an accent in healthcare and wellness brands to convey warmth without intensity.

Cultural context ▶

In many cultures, light reds and pinks symbolize love, tenderness, and new beginnings. In Japan, sakura pink represents the ephemeral beauty of life.

Color Origins

Red family

The first pigment, the loudest signal.

Heritage

Red is the oldest pigment in the human visual record. Ochre reds appear in burial sites from 75,000+ years ago; Roman red lead (minium) lit Pompeian walls; cinnabar drove a millennium of trade across Asia and the Mediterranean. Madder, kermes, and cochineal — the three classical reds — built fortunes and emptied empires before synthetic alizarin arrived in 1869 and collapsed the price overnight.

Across cultures

In China red signals fortune and weddings, painted on doors and lanterns and given in money envelopes. In much of South Asia red is the bridal color (saris, sindoor) for the same reason. Western traditions split red between love (Valentine's) and danger (stoplights, balance sheets). Across the Christian liturgy red marks martyrdom and Pentecost; across cinema it has long marked the femme fatale.

In the wild

Coca-Cola has used essentially the same red since 1886. Netflix and YouTube engineered their reds to pop maximally on dark UI. Christian Louboutin trademarked a single red — Pantone 18-1663 — on the soles of his shoes. Ferrari's racing red began as the Italian national racing color (Rosso Corsa). Nearly every emergency stop button on every machine ever made is red, and the convention is so universal it functions as international iconography.

How it reads

Red advances. On a page it draws the eye first; in a UI it implies destructive action or urgent state. Increasing saturation pushes it toward warning; reducing saturation moves it toward earthen, terra-cotta, comfort. Pairing red with white reads as energetic and consumer-facing; pairing it with black reads cinematic and luxurious; pairing it with cream reads as heritage or hospitality.

This particular tone

A vivid mid-tone — distinctive enough to anchor an identity, saturated enough to demand a quiet supporting palette.

Lightness band: At mid-lightness the hue carries its full character. This is the band where most identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #EA7B71.

  • Figmaprimary
    Figma Orange · #FF7262
    →
  • Canvasecondary
    Canva Pink · #FE6F61
    →
  • Bilibili 哔哩哔哩primary
    Bilibili Pink · #FB7299
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #EA7B71.

  • AustraliaReef Coral
    #FF7E6F · Great Barrier Reef coral — Acropora
    →
  • MexicoBarragán Earth Pink
    #D77176 · Casa Gilardi, Mexico City (1976)
    →
  • BrazilDendê Orange
    #E97132 · Palm-oil cooking traditions of Bahia
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Scarlet Bloom Vivid
#EF9C95 · hsl(5, 74%, 76%)
Darker companion
Scarlet Tone Vivid
#E45A4E · hsl(5, 74%, 60%)
Complementary counterpoint
Aqua Silk Vivid
#71EAEA · hsl(180, 74%, 68%)
Analogous lead
Coral Silk Vivid
#EAAD71 · hsl(30, 74%, 68%)
Analogous echo
Garnet Silk Vivid
#EA7199 · hsl(340, 74%, 68%)
Triadic +120°
Emerald Silk Vivid
#71EA71 · hsl(120, 74%, 68%)
Triadic +240°
Amethyst Silk Vivid
#7B71EA · hsl(245, 74%, 68%)
Split-comp +150°
Jade Silk Vivid
#71EAAD · hsl(150, 74%, 68%)
Split-comp +210°
Sapphire Silk Vivid
#71ADEA · hsl(210, 74%, 68%)
Export preview
Base: Scarlet Silk Vivid #EA7B71
Lighter companion: Scarlet Bloom Vivid #EF9C95
Darker companion: Scarlet Tone Vivid #E45A4E
Complementary counterpoint: Aqua Silk Vivid #71EAEA
Analogous lead: Coral Silk Vivid #EAAD71
Analogous echo: Garnet Silk Vivid #EA7199
Triadic +120°: Emerald Silk Vivid #71EA71
Triadic +240°: Amethyst Silk Vivid #7B71EA
Split-comp +150°: Jade Silk Vivid #71EAAD
Split-comp +210°: Sapphire Silk Vivid #71ADEA

Compare

See how Scarlet Silk Vivid compares side by side with related colors.

vsScarlet Bloom VividvsScarlet Tone VividvsAqua Silk VividvsCoral Silk VividvsGarnet Silk VividvsEmerald Silk Vivid

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Scarlet Silk Bright
#F27469 · hsl(5, 84%, 68%)
Nearby match
Crimson Silk Vivid
#EA7171 · hsl(0, 74%, 68%)
Nearby match
Ruby Silk Vivid
#EA8571 · hsl(10, 74%, 68%)
Nearby match
Scarlet Tone Vivid
#E45A4E · hsl(5, 74%, 60%)
Nearby match
Scarlet Bloom Vivid
#EF9C95 · hsl(5, 74%, 76%)
Nearby match
Scarlet Silk Pure
#F86F62 · hsl(5, 92%, 68%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA5.5:1
Aqua Ink Faint
#202727
AA5.3:1
Aqua Ink Muted
#1D2A2A
AA5.2:1
Aqua Ink Dust
#1A2D2D
AA5:1
Aqua Ink Soft
#183030
AA4.7:1
Aqua Ink Clear
#103737
AA4.5:1
Cerulean Nocturne Faint
#2E3638

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#CAD174
Protanopia
#C4C374
Tritanopia
#E67576
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