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Rose Shadow Faint
Color detail

Rose Shadow Faint

Pink · Hue 320
Hex
#4F404A
RGB
rgb(79, 64, 74)
HSL
hsl(320, 10%, 28%)
CMYK
cmyk(0%, 19%, 6%, 69%)
Metrics
S 10% · L 28%
Contrast (WCAG)
on white
9.7:1AA
on black
2.2:1Fail
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Rose Shadow Faint (#4F404A) belongs to the pink family — hue 320°, 10% saturation, 28% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-rose-shadow-faint: #4F404A;
  --colorarchive-rose-shadow-faint-hsl: hsl(320, 10%, 28%);
  --colorarchive-rose-shadow-faint-rgb: rgb(79, 64, 74);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

SensualDramaticSophisticated
Common in

Fine Wine · Luxury Lingerie · Event Design

Pairs well with

Gold for opulence, charcoal for drama, deep emerald for richness

Design tip

Use sparingly as an accent in luxury interfaces. Deep pink against dark backgrounds creates an unforgettable visual signature.

Cultural context ▶

Deep pinks and magentas bridge passion and sophistication. Common in luxury branding and high-fashion editorials.

Color Origins

Pink family

From cheap cosmetic to feminist reclamation to gender-neutral comeback.

Heritage

Pink, as a named color, is recent in English (only since the late 17th century, originally referring to the Dianthus flower). The hue itself is even more recent in widespread use — most historical 'reds' that we'd now call pink were either faded cochineal or madder mixed with white lead. The classical Persian rosé and Venetian pink are old, but the cultural identity of 'pink' as its own thing is essentially a 20th-century construction.

Across cultures

Pink-as-girl is a marketing invention from the 1940s; before WWII pink was often suggested for boys ('a stronger, more decided color') and blue for girls. In Japanese culture, sakura pink carries seasonal and nostalgic weight without gender association. In Latin American culture, hot pink is a celebratory color; in much of South Asia, pink is one of the auspicious wedding palette colors. The Pink Triangle was reclaimed from a Nazi badge into a 1970s LGBTQ+ symbol.

In the wild

T-Mobile's magenta is a hard-trademarked, hard-defended brand color. Barbie pink (Pantone 219 C) became its own cultural force in 2023. Owens Corning trademarked the color of its insulation. The Pepto-Bismol pink is calibrated for medicine-cabinet recognizability. Wes Anderson built a career making heritage pinks (The Grand Budapest Hotel) feel deeply specific. Millennial Pink (~2014–2018) was a rebranding effort to make pink read as gender-neutral, sophisticated, and salable to adults.

How it reads

Pink reads softer and warmer than red; biologically it's still a long-wavelength color, but the white in it dampens the arousal response. Light pinks (blush, dusty rose) read as romantic, gentle, premium-feminine. Hot pinks read as energetic, queer-coded, or counterculture. Salmon and coral pinks read as healthy, beachy, or hospitality-friendly. Pink is having a sustained moment in adult-targeted brand design (skincare, DTC, beverage) precisely because it stopped being read as exclusively a children's color.

This particular tone

A dim, atmospheric reading — closer to a colored shadow than a stated hue. Excellent as a near-black on dark UI or as a moody background.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: The low saturation pulls this color toward earthen, vintage, or editorial palettes. It reads as confident and grown-up rather than playful, and it tolerates being used in large blocks without becoming visually noisy.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #4F404A.

  • Airbnbneutral
    Hof Gray · #484848
    →
  • Xiaohongshu 小红书neutral
    Slate Text · #333333
    →
  • JD.com 京东neutral
    Slate · #333333
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #4F404A.

  • IrelandPeat Brown
    #604024 · Cut turf bog, Mayo + Connemara
    →
  • VietnamPho Broth Brown
    #5C3A21 · Anise-and-cinnamon star, slow simmer
    →
  • France (Paris)Bordeaux Wine
    #5C2E2A · Bordeaux region red wine
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Rose Dusk Faint
#5F4E5A · hsl(320, 10%, 34%)
Darker companion
Rose Nocturne Faint
#382E35 · hsl(320, 10%, 20%)
Complementary counterpoint
Seafoam Shadow Faint
#404F45 · hsl(140, 10%, 28%)
Analogous lead
Garnet Shadow Faint
#4F4045 · hsl(340, 10%, 28%)
Analogous echo
Fuchsia Shadow Faint
#4F404F · hsl(300, 10%, 28%)
Triadic +120°
Olive Shadow Faint
#4A4F40 · hsl(80, 10%, 28%)
Triadic +240°
Azure Shadow Faint
#404A4F · hsl(200, 10%, 28%)
Split-comp +150°
Leaf Shadow Faint
#434F40 · hsl(110, 10%, 28%)
Split-comp +210°
Lagoon Shadow Faint
#404F4C · hsl(170, 10%, 28%)
Export preview
Base: Rose Shadow Faint #4F404A
Lighter companion: Rose Dusk Faint #5F4E5A
Darker companion: Rose Nocturne Faint #382E35
Complementary counterpoint: Seafoam Shadow Faint #404F45
Analogous lead: Garnet Shadow Faint #4F4045
Analogous echo: Fuchsia Shadow Faint #4F404F
Triadic +120°: Olive Shadow Faint #4A4F40
Triadic +240°: Azure Shadow Faint #404A4F
Split-comp +150°: Leaf Shadow Faint #434F40
Split-comp +210°: Lagoon Shadow Faint #404F4C

Compare

See how Rose Shadow Faint compares side by side with related colors.

vsRose Dusk FaintvsRose Nocturne FaintvsSeafoam Shadow FaintvsGarnet Shadow FaintvsFuchsia Shadow FaintvsOlive Shadow Faint

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Rose Shadow Muted
#543B4C · hsl(320, 18%, 28%)
Nearby match
Rose Dusk Faint
#5F4E5A · hsl(320, 10%, 34%)
Nearby match
Rose Nocturne Faint
#382E35 · hsl(320, 10%, 20%)
Nearby match
Rose Shadow Dust
#5A354E · hsl(320, 26%, 28%)
Nearby match
Rose Dusk Muted
#66475C · hsl(320, 18%, 34%)
Nearby match
Rose Nocturne Muted
#3C2A36 · hsl(320, 18%, 20%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA9.3:1
Seafoam Veil Faint
#F9FAFA
AAA9.3:1
Seafoam Veil Muted
#F9FBFA
AAA9.3:1
Seafoam Veil Dust
#F9FBF9
AAA9.4:1
Seafoam Veil Soft
#F8FCF9
AAA9.4:1
Seafoam Veil Clear
#F7FDF9
AAA9.5:1
Seafoam Veil Vivid
#F6FEF9

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#4A4B47
Protanopia
#494948
Tritanopia
#4E4645
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Magenta Ink Faint#262027 · hsl(290, 10%, 14%)Magenta Nocturne Faint#362E38 · hsl(290, 10%, 20%)Magenta Shadow Faint#4C404F · hsl(290, 10%, 28%)Magenta Dusk Faint#5C4E5F · hsl(290, 10%, 34%)Magenta Velvet Faint#726076 · hsl(290, 10%, 42%)Magenta Core Faint#836E87 · hsl(290, 10%, 48%)Magenta Radiant Faint#927E95 · hsl(290, 10%, 54%)Magenta Tone Faint#A08FA3 · hsl(290, 10%, 60%)