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Rose Bloom Soft
Color detail

Rose Bloom Soft

Pink · Hue 320
Hex
#D7ADC9
RGB
rgb(215, 173, 201)
HSL
hsl(320, 34%, 76%)
CMYK
cmyk(0%, 20%, 7%, 16%)
Metrics
S 34% · L 76%
Contrast (WCAG)
on white
2:1Fail
on black
10.7:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Rose Bloom Soft (#D7ADC9) belongs to the pink family — hue 320°, 34% saturation, 76% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-rose-bloom-soft: #D7ADC9;
  --colorarchive-rose-bloom-soft-hsl: hsl(320, 34%, 76%);
  --colorarchive-rose-bloom-soft-rgb: rgb(215, 173, 201);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

SweetNurturingPlayful
Common in

Beauty · Children's Fashion · Dessert Brands

Pairs well with

Mint green for freshness, soft gold for warmth, light gray for sophistication

Design tip

Use for friendly, approachable interfaces. Millennial pink became a design movement — it still works for brands targeting warmth.

Cultural context ▶

Soft pink represents nurturing, innocence, and sweetness. Modern brands have reclaimed it as a gender-neutral color of kindness.

Color Origins

Pink family

From cheap cosmetic to feminist reclamation to gender-neutral comeback.

Heritage

Pink, as a named color, is recent in English (only since the late 17th century, originally referring to the Dianthus flower). The hue itself is even more recent in widespread use — most historical 'reds' that we'd now call pink were either faded cochineal or madder mixed with white lead. The classical Persian rosé and Venetian pink are old, but the cultural identity of 'pink' as its own thing is essentially a 20th-century construction.

Across cultures

Pink-as-girl is a marketing invention from the 1940s; before WWII pink was often suggested for boys ('a stronger, more decided color') and blue for girls. In Japanese culture, sakura pink carries seasonal and nostalgic weight without gender association. In Latin American culture, hot pink is a celebratory color; in much of South Asia, pink is one of the auspicious wedding palette colors. The Pink Triangle was reclaimed from a Nazi badge into a 1970s LGBTQ+ symbol.

In the wild

T-Mobile's magenta is a hard-trademarked, hard-defended brand color. Barbie pink (Pantone 219 C) became its own cultural force in 2023. Owens Corning trademarked the color of its insulation. The Pepto-Bismol pink is calibrated for medicine-cabinet recognizability. Wes Anderson built a career making heritage pinks (The Grand Budapest Hotel) feel deeply specific. Millennial Pink (~2014–2018) was a rebranding effort to make pink read as gender-neutral, sophisticated, and salable to adults.

How it reads

Pink reads softer and warmer than red; biologically it's still a long-wavelength color, but the white in it dampens the arousal response. Light pinks (blush, dusty rose) read as romantic, gentle, premium-feminine. Hot pinks read as energetic, queer-coded, or counterculture. Salmon and coral pinks read as healthy, beachy, or hospitality-friendly. Pink is having a sustained moment in adult-targeted brand design (skincare, DTC, beverage) precisely because it stopped being read as exclusively a children's color.

This particular tone

A bright, airy reading of the hue — clean and approachable, the kind of color that holds up well in product photography and on light backgrounds.

Lightness band: At this lightness the hue almost recedes into the surface around it — useful for backgrounds, hover states, and any surface where the color should suggest a mood without competing with content.

Saturation band: The clear, mid-saturation register is the most common identity sweet spot — saturated enough to register as a 'real' color, restrained enough not to fight typography or photography placed over it.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #D7ADC9.

  • Glossierprimary
    Glossier Pink · #F8D6CD
    →
  • Aesopneutral
    Cream Paper · #EFE4D2
    →
  • Starbucksneutral
    Warm Neutral · #D4E9E2
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #D7ADC9.

  • ScandinaviaFaded Rose
    #D3A6A0 · Vintage Swedish wallpaper
    →
  • IcelandMidnight Sun Pink
    #F2AEB5 · Horizon light, June
    →
  • JapanCherry Blossom (sakura 桜)
    #FBC4D0 · Prunus serrulata flower
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Rose Pearl Soft
#E4C8DB · hsl(320, 34%, 84%)
Darker companion
Rose Silk Soft
#C992B7 · hsl(320, 34%, 68%)
Complementary counterpoint
Seafoam Bloom Soft
#ADD7BB · hsl(140, 34%, 76%)
Analogous lead
Garnet Bloom Soft
#D7ADBB · hsl(340, 34%, 76%)
Analogous echo
Fuchsia Bloom Soft
#D7ADD7 · hsl(300, 34%, 76%)
Triadic +120°
Olive Bloom Soft
#C9D7AD · hsl(80, 34%, 76%)
Triadic +240°
Azure Bloom Soft
#ADC9D7 · hsl(200, 34%, 76%)
Split-comp +150°
Leaf Bloom Soft
#B4D7AD · hsl(110, 34%, 76%)
Split-comp +210°
Lagoon Bloom Soft
#ADD7D0 · hsl(170, 34%, 76%)
Export preview
Base: Rose Bloom Soft #D7ADC9
Lighter companion: Rose Pearl Soft #E4C8DB
Darker companion: Rose Silk Soft #C992B7
Complementary counterpoint: Seafoam Bloom Soft #ADD7BB
Analogous lead: Garnet Bloom Soft #D7ADBB
Analogous echo: Fuchsia Bloom Soft #D7ADD7
Triadic +120°: Olive Bloom Soft #C9D7AD
Triadic +240°: Azure Bloom Soft #ADC9D7
Split-comp +150°: Leaf Bloom Soft #B4D7AD
Split-comp +210°: Lagoon Bloom Soft #ADD7D0

Compare

See how Rose Bloom Soft compares side by side with related colors.

vsRose Pearl SoftvsRose Silk SoftvsSeafoam Bloom SoftvsGarnet Bloom SoftvsFuchsia Bloom SoftvsOlive Bloom Soft

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Rose Bloom Dust
#D2B2C7 · hsl(320, 26%, 76%)
Nearby match
Rose Silk Soft
#C992B7 · hsl(320, 34%, 68%)
Nearby match
Rose Pearl Soft
#E4C8DB · hsl(320, 34%, 84%)
Nearby match
Rose Bloom Muted
#CDB7C5 · hsl(320, 18%, 76%)
Nearby match
Rose Bloom Clear
#E3A1CD · hsl(320, 54%, 76%)
Nearby match
Rose Silk Dust
#C398B4 · hsl(320, 26%, 68%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA7.8:1
Seafoam Ink Faint
#202723
AAA7.6:1
Seafoam Ink Muted
#1D2A22
AAA7.4:1
Seafoam Ink Dust
#1A2D21
AAA7.2:1
Seafoam Ink Soft
#183020
AAA7.8:1
Celadon Ink Faint
#202723
AAA7.6:1
Celadon Ink Muted
#1D2A23

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#C9CCC1
Protanopia
#C6C6C3
Tritanopia
#D5BEBC
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Appears in collections
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