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Plum Silk Clear
Color detail

Plum Silk Clear

Purple · Hue 270
Hex
#AD81D9
RGB
rgb(173, 129, 217)
HSL
hsl(270, 54%, 68%)
CMYK
cmyk(20%, 41%, 0%, 15%)
Metrics
S 54% · L 68%
Contrast (WCAG)
on white
3:1AA Large
on black
6.9:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Plum Silk Clear (#AD81D9) belongs to the purple family — hue 270°, 54% saturation, 68% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-plum-silk-clear: #AD81D9;
  --colorarchive-plum-silk-clear-hsl: hsl(270, 54%, 68%);
  --colorarchive-plum-silk-clear-rgb: rgb(173, 129, 217);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

MysticalCreativeGentle
Common in

Skincare · Meditation · Indie Music

Pairs well with

Soft gold for elegance, mint for freshness, warm white for purity

Design tip

Use for creative and wellness brands. Light purple backgrounds create a dreamy, contemplative atmosphere.

Cultural context ▶

Lavender and lilac represent spirituality, creativity, and gentleness. Associated with aromatherapy and mindfulness.

Color Origins

Purple family

The color of empire, twilight, and tech-luxury.

Heritage

Tyrian purple, extracted from the murex snail in Phoenicia, took 12,000 snails to dye one toga and was the literal definition of expense — Roman law restricted who could wear it. Mauve, the world's first synthetic dye, was discovered by accident in 1856 by an 18-year-old chemistry student trying to make quinine — the discovery launched the chemical-dye industry that funded the modern pharmaceutical industry. Quinacridone violet is the modern fade-resistant standard.

Across cultures

In Catholic liturgy purple marks Lent and Advent — penance and preparation. In Japan murasaki (a deep violet) was the highest court color in the Heian period; The Tale of Genji's Lady Murasaki takes her name from it. In Thailand purple is the mourning color for widows. Across Western culture purple is associated with royalty (because of Tyrian's cost), creativity (because of its rarity), and from the 1960s onward with rock and psychedelia.

In the wild

Cadbury's purple has been trademarked since 2008 (and hard-fought in court). Yahoo, Twitch, Discord, and Linear all use saturated purples as primary brand colors — the choice signals creative-tech where blue would signal corporate-tech. Prince's purple was so associated with him that his estate has trademark issues with the broader color. Stripe's signature indigo (#635BFF) helped redefine fintech away from trust-blue. The Lakers, the Vikings, and most NBA teams' second jerseys use purple to claim a color lane that no other major team owns.

How it reads

Purple sits at the boundary of warm and cool — biologically, our eyes process it as a blend rather than a single hue, which is why it can feel slightly unstable or magical. It reads as premium, creative, slightly counterculture. Light purples (lavender, lilac) read as gentle and feminine in Western convention. Saturated purples read as luxurious, electronic, or theatrical. Deep purples read as nocturnal, regal, or somber. It is one of the colors most commonly avoided by traditional finance and most embraced by creative tools.

This particular tone

A confident mid-tone — this is the workhorse register of the hue, and the band where most successful brand colors live.

Lightness band: At mid-lightness the hue carries its full character. This is the band where most identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: The clear, mid-saturation register is the most common identity sweet spot — saturated enough to register as a 'real' color, restrained enough not to fight typography or photography placed over it.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #AD81D9.

  • PlayStationaccent
    Square Purple · #A363D9
    →
  • Figmaprimary
    Figma Purple · #A259FF
    →
  • Redditsecondary
    Periwinkle · #7193FF
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #AD81D9.

  • France (Paris)Seine Steel
    #7E8A93 · River reflectivity in winter
    →
  • ScandinaviaAsh Grey
    #A8AAA5 · Birch and ash bark
    →
  • Greece (Aegean)Olive Silver
    #9CA38F · Olea europaea leaf undersides
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Plum Bloom Clear
#C2A1E3 · hsl(270, 54%, 76%)
Darker companion
Plum Tone Clear
#9962D0 · hsl(270, 54%, 60%)
Complementary counterpoint
Lime Silk Clear
#ADD981 · hsl(90, 54%, 68%)
Analogous lead
Magenta Silk Clear
#CB81D9 · hsl(290, 54%, 68%)
Analogous echo
Amethyst Silk Clear
#8981D9 · hsl(245, 54%, 68%)
Triadic +120°
Coral Silk Clear
#D9AD81 · hsl(30, 54%, 68%)
Triadic +240°
Jade Silk Clear
#81D9AD · hsl(150, 54%, 68%)
Split-comp +150°
Citrine Silk Clear
#D9D981 · hsl(60, 54%, 68%)
Split-comp +210°
Emerald Silk Clear
#81D981 · hsl(120, 54%, 68%)
Export preview
Base: Plum Silk Clear #AD81D9
Lighter companion: Plum Bloom Clear #C2A1E3
Darker companion: Plum Tone Clear #9962D0
Complementary counterpoint: Lime Silk Clear #ADD981
Analogous lead: Magenta Silk Clear #CB81D9
Analogous echo: Amethyst Silk Clear #8981D9
Triadic +120°: Coral Silk Clear #D9AD81
Triadic +240°: Jade Silk Clear #81D9AD
Split-comp +150°: Citrine Silk Clear #D9D981
Split-comp +210°: Emerald Silk Clear #81D981

Compare

See how Plum Silk Clear compares side by side with related colors.

vsPlum Bloom ClearvsPlum Tone ClearvsLime Silk ClearvsMagenta Silk ClearvsAmethyst Silk ClearvsCoral Silk Clear

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Plum Tone Clear
#9962D0 · hsl(270, 54%, 60%)
Nearby match
Plum Bloom Clear
#C2A1E3 · hsl(270, 54%, 76%)
Nearby match
Plum Silk Soft
#AD92C9 · hsl(270, 34%, 68%)
Nearby match
Plum Silk Vivid
#AD71EA · hsl(270, 74%, 68%)
Nearby match
Plum Radiant Clear
#8A4AC9 · hsl(270, 54%, 54%)
Nearby match
Orchid Silk Clear
#9F81D9 · hsl(260, 54%, 68%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA5:1
Lime Ink Faint
#242720
AA4.9:1
Lime Ink Muted
#242A1D
AA4.7:1
Lime Ink Dust
#242D1A
AA4.6:1
Lime Ink Soft
#243018
AA5:1
Olive Ink Faint
#252720
AA4.8:1
Olive Ink Muted
#262A1D

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#9EA1C4
Protanopia
#9C9CC8
Tritanopia
#ABBAB6
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