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Mauve Radiant Clear
Color detail

Mauve Radiant Clear

Pink · Hue 305
Hex
#C94ABE
RGB
rgb(201, 74, 190)
HSL
hsl(305, 54%, 54%)
CMYK
cmyk(0%, 63%, 5%, 21%)
Metrics
S 54% · L 54%
Contrast (WCAG)
on white
4:1AA Large
on black
5.2:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Mauve Radiant Clear (#C94ABE) belongs to the pink family — hue 305°, 54% saturation, 54% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-mauve-radiant-clear: #C94ABE;
  --colorarchive-mauve-radiant-clear-hsl: hsl(305, 54%, 54%);
  --colorarchive-mauve-radiant-clear-rgb: rgb(201, 74, 190);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

BoldFunConfident
Common in

Fashion · Music · Social Platforms

Pairs well with

Black for edge, deep navy for sophistication, bright yellow for energy

Design tip

A fearless accent color. Use for CTAs and brand moments that need personality. Hot pink buttons are impossible to miss.

Cultural context ▶

Hot pink represents confidence, fun, and breaking rules. Popularized by punk culture and pop icons as a statement color.

Color Origins

Pink family

From cheap cosmetic to feminist reclamation to gender-neutral comeback.

Heritage

Pink, as a named color, is recent in English (only since the late 17th century, originally referring to the Dianthus flower). The hue itself is even more recent in widespread use — most historical 'reds' that we'd now call pink were either faded cochineal or madder mixed with white lead. The classical Persian rosé and Venetian pink are old, but the cultural identity of 'pink' as its own thing is essentially a 20th-century construction.

Across cultures

Pink-as-girl is a marketing invention from the 1940s; before WWII pink was often suggested for boys ('a stronger, more decided color') and blue for girls. In Japanese culture, sakura pink carries seasonal and nostalgic weight without gender association. In Latin American culture, hot pink is a celebratory color; in much of South Asia, pink is one of the auspicious wedding palette colors. The Pink Triangle was reclaimed from a Nazi badge into a 1970s LGBTQ+ symbol.

In the wild

T-Mobile's magenta is a hard-trademarked, hard-defended brand color. Barbie pink (Pantone 219 C) became its own cultural force in 2023. Owens Corning trademarked the color of its insulation. The Pepto-Bismol pink is calibrated for medicine-cabinet recognizability. Wes Anderson built a career making heritage pinks (The Grand Budapest Hotel) feel deeply specific. Millennial Pink (~2014–2018) was a rebranding effort to make pink read as gender-neutral, sophisticated, and salable to adults.

How it reads

Pink reads softer and warmer than red; biologically it's still a long-wavelength color, but the white in it dampens the arousal response. Light pinks (blush, dusty rose) read as romantic, gentle, premium-feminine. Hot pinks read as energetic, queer-coded, or counterculture. Salmon and coral pinks read as healthy, beachy, or hospitality-friendly. Pink is having a sustained moment in adult-targeted brand design (skincare, DTC, beverage) precisely because it stopped being read as exclusively a children's color.

This particular tone

A confident mid-tone — this is the workhorse register of the hue, and the band where most successful brand colors live.

Lightness band: At mid-lightness the hue carries its full character. This is the band where most identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: The clear, mid-saturation register is the most common identity sweet spot — saturated enough to register as a 'real' color, restrained enough not to fight typography or photography placed over it.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #C94ABE.

  • Discordaccent
    Fuchsia · #EB459E
    →
  • PlayStationaccent
    Square Purple · #A363D9
    →
  • Figmaprimary
    Figma Purple · #A259FF
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #C94ABE.

  • VietnamÁo Dài Pink
    #E94175 · Traditional silk dye
    →
  • MexicoBarragán Earth Pink
    #D77176 · Casa Gilardi, Mexico City (1976)
    →
  • Greece (Aegean)Terracotta Tile
    #B85B40 · Fired earthenware roof tiles
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Mauve Tone Clear
#D062C7 · hsl(305, 54%, 60%)
Darker companion
Mauve Core Clear
#BC38B1 · hsl(305, 54%, 48%)
Complementary counterpoint
Emerald Radiant Clear
#4AC94A · hsl(120, 54%, 54%)
Analogous lead
Blush Radiant Clear
#C94A8A · hsl(330, 54%, 54%)
Analogous echo
Mulberry Radiant Clear
#9F4AC9 · hsl(280, 54%, 54%)
Triadic +120°
Citrine Radiant Clear
#C9C94A · hsl(60, 54%, 54%)
Triadic +240°
Aqua Radiant Clear
#4AC9C9 · hsl(180, 54%, 54%)
Split-comp +150°
Lime Radiant Clear
#8AC94A · hsl(90, 54%, 54%)
Split-comp +210°
Jade Radiant Clear
#4AC98A · hsl(150, 54%, 54%)
Export preview
Base: Mauve Radiant Clear #C94ABE
Lighter companion: Mauve Tone Clear #D062C7
Darker companion: Mauve Core Clear #BC38B1
Complementary counterpoint: Emerald Radiant Clear #4AC94A
Analogous lead: Blush Radiant Clear #C94A8A
Analogous echo: Mulberry Radiant Clear #9F4AC9
Triadic +120°: Citrine Radiant Clear #C9C94A
Triadic +240°: Aqua Radiant Clear #4AC9C9
Split-comp +150°: Lime Radiant Clear #8AC94A
Split-comp +210°: Jade Radiant Clear #4AC98A

Compare

See how Mauve Radiant Clear compares side by side with related colors.

vsMauve Tone ClearvsMauve Core ClearvsEmerald Radiant ClearvsBlush Radiant ClearvsMulberry Radiant ClearvsCitrine Radiant Clear

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Mauve Core Clear
#BC38B1 · hsl(305, 54%, 48%)
Nearby match
Mauve Tone Clear
#D062C7 · hsl(305, 54%, 60%)
Nearby match
Fuchsia Radiant Clear
#C94AC9 · hsl(300, 54%, 54%)
Nearby match
Peony Radiant Clear
#C94AB4 · hsl(310, 54%, 54%)
Nearby match
Mauve Velvet Clear
#A5319B · hsl(305, 54%, 42%)
Nearby match
Mauve Radiant Soft
#B262AB · hsl(305, 34%, 54%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA4.5:1
Indigo Ink Vivid
#09123E
AA4.5:1
Indigo Ink Bright
#061042
AA4.5:1
Indigo Ink Pure
#030E45
AA4.5:1
Iris Ink Clear
#101037
AA4.6:1
Iris Ink Vivid
#09093E
AA4.7:1
Iris Ink Bright
#060642

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#A8AFA6
Protanopia
#A2A1AB
Tritanopia
#C59A96
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