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Indigo Silk Vivid
Color detail

Indigo Silk Vivid

Blue · Hue 230
Hex
#7185EA
RGB
rgb(113, 133, 234)
HSL
hsl(230, 74%, 68%)
CMYK
cmyk(52%, 43%, 0%, 8%)
Metrics
S 74% · L 68%
Contrast (WCAG)
on white
3.4:1AA Large
on black
6.2:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Indigo Silk Vivid (#7185EA) belongs to the blue family — hue 230°, 74% saturation, 68% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-indigo-silk-vivid: #7185EA;
  --colorarchive-indigo-silk-vivid-hsl: hsl(230, 74%, 68%);
  --colorarchive-indigo-silk-vivid-rgb: rgb(113, 133, 234);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

SereneTrustworthyClean
Common in

Social Media · Cloud Storage · Baby Products

Pairs well with

Light gray for tech minimalism, peach for friendly warmth

Design tip

The default choice for tech and social platforms for good reason. Light blue backgrounds reduce anxiety and increase trust.

Cultural context ▶

Light blue represents peace, sky, and openness. It's the most universally liked color, making it safe for global brands.

Color Origins

Blue family

The most-loved color on the planet, and the most overused.

Heritage

Blue is the rarest pigment in the natural world — and so, historically, the most expensive. Ultramarine, ground from lapis lazuli mined only in Afghanistan, was worth more than gold in Renaissance Europe; Vermeer's bills were enormous because of how much he used. Egyptian blue (the first synthetic pigment, ~3000 BCE) was lost for centuries and rediscovered in the 19th. Prussian blue (1704) democratized blue overnight; Yves Klein's IKB (1960) re-aristocratized it.

Across cultures

In ancient Egypt blue was the color of the Nile and the heavens — sacred, protective. In China blue-and-white porcelain (qinghua) defined export ceramics for 600 years. In Mediterranean traditions blue wards off the evil eye. In post-WWII America, blue became the corporate default ('IBM blue'); in Japan, indigo (ai) is the centuries-old workwear dye that became the ground tone of an entire textile tradition. Across the world blue is consistently rated the most-liked color — sometimes by 35% margins.

In the wild

Facebook is blue because Mark Zuckerberg is red-green colorblind. IBM's blue dates to 1947. Levi's blue is the natural color of indigo on cotton. Twitter Blue (#1DA1F2) defined social-media blue for a decade before X scrapped it. Pixar's Up famously runs on a single complementary palette built on blue. The blue checkmark, the blue link, the blue 'send' button — blue has become the default color of digital trust, to the point of being a UX cliché.

How it reads

Blue recedes — physically, the eye focuses blue light slightly behind the retina, which makes blue elements feel deep or distant. It reads as trustworthy, calm, corporate, and (at the cool end) cold. Light blues read airy and clinical; mid blues are the default for tech and finance; deep blues read as luxurious or naval. The omnipresence of blue in software is real: most enterprise UIs reach for it because it offends the fewest stakeholders, which is also the reason it can feel like the absence of a real choice.

This particular tone

A vivid mid-tone — distinctive enough to anchor an identity, saturated enough to demand a quiet supporting palette.

Lightness band: At mid-lightness the hue carries its full character. This is the band where most identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #7185EA.

  • Redditsecondary
    Periwinkle · #7193FF
    →
  • Linearprimary
    Linear Indigo · #5E6AD2
    →
  • Googleprimary
    Google Blue · #4285F4
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #7185EA.

  • France (Paris)Seine Steel
    #7E8A93 · River reflectivity in winter
    →
  • China (Traditional)Jade Green (碧玉)
    #5F9EA0 · Hetian and Burmese jadeite
    →
  • MoroccoChefchaouen Blue
    #7BAFD4 · Painted medina walls (Rif mountains)
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Indigo Bloom Vivid
#95A4EF · hsl(230, 74%, 76%)
Darker companion
Indigo Tone Vivid
#4E67E4 · hsl(230, 74%, 60%)
Complementary counterpoint
Amber Silk Vivid
#EAD671 · hsl(50, 74%, 68%)
Analogous lead
Violet Silk Vivid
#8571EA · hsl(250, 74%, 68%)
Analogous echo
Steel Silk Vivid
#71B7EA · hsl(205, 74%, 68%)
Triadic +120°
Merlot Silk Vivid
#EA7185 · hsl(350, 74%, 68%)
Triadic +240°
Leaf Silk Vivid
#85EA71 · hsl(110, 74%, 68%)
Split-comp +150°
Ember Silk Vivid
#EA9971 · hsl(20, 74%, 68%)
Split-comp +210°
Olive Silk Vivid
#C2EA71 · hsl(80, 74%, 68%)
Export preview
Base: Indigo Silk Vivid #7185EA
Lighter companion: Indigo Bloom Vivid #95A4EF
Darker companion: Indigo Tone Vivid #4E67E4
Complementary counterpoint: Amber Silk Vivid #EAD671
Analogous lead: Violet Silk Vivid #8571EA
Analogous echo: Steel Silk Vivid #71B7EA
Triadic +120°: Merlot Silk Vivid #EA7185
Triadic +240°: Leaf Silk Vivid #85EA71
Split-comp +150°: Ember Silk Vivid #EA9971
Split-comp +210°: Olive Silk Vivid #C2EA71

Compare

See how Indigo Silk Vivid compares side by side with related colors.

vsIndigo Bloom VividvsIndigo Tone VividvsAmber Silk VividvsViolet Silk VividvsSteel Silk VividvsMerlot Silk Vivid

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Indigo Silk Bright
#6980F2 · hsl(230, 84%, 68%)
Nearby match
Indigo Tone Vivid
#4E67E4 · hsl(230, 74%, 60%)
Nearby match
Indigo Bloom Vivid
#95A4EF · hsl(230, 74%, 76%)
Nearby match
Indigo Silk Pure
#627BF8 · hsl(230, 92%, 68%)
Nearby match
Indigo Silk Clear
#8190D9 · hsl(230, 54%, 68%)
Nearby match
Indigo Radiant Vivid
#3350E1 · hsl(230, 74%, 54%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA4.5:1
Amber Ink Faint
#272620
AA4.6:1
Saffron Ink Faint
#272520
AA4.5:1
Canary Ink Faint
#272720
AA4.6:1
Apricot Ink Faint
#272520
AA4.5:1
Apricot Ink Muted
#2A261D
AA4.5:1
Citrine Ink Faint
#272720

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#7977D2
Protanopia
#7A7AD7
Tritanopia
#72C6C3
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