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Crimson Shadow Pure
Color detail

Crimson Shadow Pure

Red · Hue 0
Hex
#890606
RGB
rgb(137, 6, 6)
HSL
hsl(0, 92%, 28%)
CMYK
cmyk(0%, 96%, 96%, 46%)
Metrics
S 92% · L 28%
Contrast (WCAG)
on white
10:1AA
on black
2.1:1Fail
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Crimson Shadow Pure (#890606) belongs to the red family — hue 0°, 92% saturation, 28% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-crimson-shadow-pure: #890606;
  --colorarchive-crimson-shadow-pure-hsl: hsl(0, 92%, 28%);
  --colorarchive-crimson-shadow-pure-rgb: rgb(137, 6, 6);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

PowerfulSophisticatedDramatic
Common in

Wine & Spirits · Luxury Fashion · Fine Dining

Pairs well with

Gold accents, ivory backgrounds, or deep charcoal for editorial elegance

Design tip

Ideal for dark themes and premium product pages. Pair with generous whitespace to let the richness breathe.

Cultural context ▶

Deep reds like burgundy and maroon evoke maturity, wealth, and tradition. Common in academic institutions and heritage brands.

Color Origins

Red family

The first pigment, the loudest signal.

Heritage

Red is the oldest pigment in the human visual record. Ochre reds appear in burial sites from 75,000+ years ago; Roman red lead (minium) lit Pompeian walls; cinnabar drove a millennium of trade across Asia and the Mediterranean. Madder, kermes, and cochineal — the three classical reds — built fortunes and emptied empires before synthetic alizarin arrived in 1869 and collapsed the price overnight.

Across cultures

In China red signals fortune and weddings, painted on doors and lanterns and given in money envelopes. In much of South Asia red is the bridal color (saris, sindoor) for the same reason. Western traditions split red between love (Valentine's) and danger (stoplights, balance sheets). Across the Christian liturgy red marks martyrdom and Pentecost; across cinema it has long marked the femme fatale.

In the wild

Coca-Cola has used essentially the same red since 1886. Netflix and YouTube engineered their reds to pop maximally on dark UI. Christian Louboutin trademarked a single red — Pantone 18-1663 — on the soles of his shoes. Ferrari's racing red began as the Italian national racing color (Rosso Corsa). Nearly every emergency stop button on every machine ever made is red, and the convention is so universal it functions as international iconography.

How it reads

Red advances. On a page it draws the eye first; in a UI it implies destructive action or urgent state. Increasing saturation pushes it toward warning; reducing saturation moves it toward earthen, terra-cotta, comfort. Pairing red with white reads as energetic and consumer-facing; pairing it with black reads cinematic and luxurious; pairing it with cream reads as heritage or hospitality.

This particular tone

A jewel tone — saturated and dark at once. This is the register of velvet, deep enamel, and old-world luxury.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #890606.

  • Coca-Colaneutral
    Pantone 484 (depth) · #9C2A2C
    →
  • Aesopprimary
    Aesop Amber · #5C2E1F
    →
  • Lululemonprimary
    Lululemon Red · #D1141A
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #890606.

  • EgyptHematite Red
    #A8201A · Iron oxide tomb-wall pigment
    →
  • China (Traditional)Plum Red (梅子)
    #9B2335 · Plum blossom, Song poetry
    →
  • England (London)Buckingham Red
    #A4262C · Royal guard uniforms + post boxes
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Crimson Dusk Pure
#A60707 · hsl(0, 92%, 34%)
Darker companion
Crimson Nocturne Pure
#620404 · hsl(0, 92%, 20%)
Complementary counterpoint
Aqua Shadow Pure
#068989 · hsl(180, 92%, 28%)
Analogous lead
Tangerine Shadow Pure
#893C06 · hsl(25, 92%, 28%)
Analogous echo
Garnet Shadow Pure
#890632 · hsl(340, 92%, 28%)
Triadic +120°
Emerald Shadow Pure
#068906 · hsl(120, 92%, 28%)
Triadic +240°
Iris Shadow Pure
#060689 · hsl(240, 92%, 28%)
Split-comp +150°
Jade Shadow Pure
#068947 · hsl(150, 92%, 28%)
Split-comp +210°
Sapphire Shadow Pure
#064789 · hsl(210, 92%, 28%)
Export preview
Base: Crimson Shadow Pure #890606
Lighter companion: Crimson Dusk Pure #A60707
Darker companion: Crimson Nocturne Pure #620404
Complementary counterpoint: Aqua Shadow Pure #068989
Analogous lead: Tangerine Shadow Pure #893C06
Analogous echo: Garnet Shadow Pure #890632
Triadic +120°: Emerald Shadow Pure #068906
Triadic +240°: Iris Shadow Pure #060689
Split-comp +150°: Jade Shadow Pure #068947
Split-comp +210°: Sapphire Shadow Pure #064789

Compare

See how Crimson Shadow Pure compares side by side with related colors.

vsCrimson Dusk PurevsCrimson Nocturne PurevsAqua Shadow PurevsTangerine Shadow PurevsGarnet Shadow PurevsEmerald Shadow Pure

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Crimson Shadow Bright
#830B0B · hsl(0, 84%, 28%)
Nearby match
Crimson Dusk Pure
#A60707 · hsl(0, 92%, 34%)
Nearby match
Scarlet Shadow Pure
#891106 · hsl(5, 92%, 28%)
Nearby match
Crimson Nocturne Pure
#620404 · hsl(0, 92%, 20%)
Nearby match
Crimson Dusk Bright
#A00E0E · hsl(0, 84%, 34%)
Nearby match
Crimson Shadow Vivid
#7C1313 · hsl(0, 74%, 28%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA9.6:1
Aqua Veil Faint
#F9FAFA
AAA9.7:1
Aqua Veil Muted
#F9FBFB
AAA9.7:1
Aqua Veil Dust
#F9FBFB
AAA9.7:1
Aqua Veil Soft
#F8FCFC
AAA9.8:1
Aqua Veil Clear
#F7FDFD
AAA9.8:1
Aqua Veil Vivid
#F6FEFE

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#6E7406
Protanopia
#696906
Tritanopia
#860606
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True Gray Ink#242424 · hsl(0, 0%, 14%)True Gray Nocturne#333333 · hsl(0, 0%, 20%)True Gray Shadow#474747 · hsl(0, 0%, 28%)True Gray Dusk#575757 · hsl(0, 0%, 34%)True Gray Velvet#6B6B6B · hsl(0, 0%, 42%)True Gray Core#7A7A7A · hsl(0, 0%, 48%)True Gray Radiant#8A8A8A · hsl(0, 0%, 54%)True Gray Tone#999999 · hsl(0, 0%, 60%)