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Coral Ink Soft
Color detail

Coral Ink Soft

Orange · Hue 30
Hex
#302418
RGB
rgb(48, 36, 24)
HSL
hsl(30, 34%, 14%)
CMYK
cmyk(0%, 25%, 50%, 81%)
Metrics
S 34% · L 14%
Contrast (WCAG)
on white
15.1:1AA
on black
1.4:1Fail
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Coral Ink Soft (#302418) belongs to the orange family — hue 30°, 34% saturation, 14% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-coral-ink-soft: #302418;
  --colorarchive-coral-ink-soft-hsl: hsl(30, 34%, 14%);
  --colorarchive-coral-ink-soft-rgb: rgb(48, 36, 24);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

EarthyArtisanalGrounded
Common in

Coffee & Bakery · Craft & Handmade · Outdoor Gear

Pairs well with

Olive green, warm cream, or slate gray for organic, natural palettes

Design tip

Great for artisanal brands and rustic interfaces. Combines well with textured backgrounds and serif typography.

Cultural context ▶

Burnt orange and terra cotta evoke earthiness, autumn, and craftsmanship. Popular in Southwestern and Mediterranean design.

Color Origins

Orange family

Citrus, fire, and the only color named after a fruit.

Heritage

Orange is unusual: in English the color was named after the fruit, not the other way around — before the fruit reached Europe in the 16th century, this hue was simply 'yellow-red'. Earlier pigments included realgar (toxic), saffron (priceless), and orpiment. Cadmium orange, introduced in the 19th century, gave painters from the Impressionists onward a stable, brilliant orange that didn't fade or poison.

Across cultures

In Hindu and Buddhist tradition saffron orange marks renunciation — the robe of monks across Theravada and Tibetan lineages. The Dutch House of Orange-Nassau gave the Netherlands a national identity color, still worn at football matches and on King's Day. In Ireland, orange is the Protestant counterpart to green's Catholic association — the country's flag literally encodes the divide. Halloween's orange-and-black is a 20th-century American invention that has since gone global.

In the wild

Hermès orange is a brand asset traceable to a 1942 wartime cardboard shortage. Penguin Books used orange-and-white spines as a class signal — fiction was always orange. Nickelodeon, Fanta, and easyJet all chose orange for the same reason: it reads playful and consumer-friendly while staying outside the more crowded red and yellow lanes. NASA flight suits use International Orange specifically because nothing in nature matches it, making astronauts maximally visible against any background.

How it reads

Orange is warm without the urgency of red. It signals appetite (used heavily in fast food), creativity, and approachability. At low saturation it becomes terracotta, rust, or apricot — earthy palettes for hospitality and craft. At high saturation it reads as a sport, energy drink, or warning hazard. Orange and teal is the most common modern film-grade pairing; the contrast between warm skin tones and cool shadows is engineered for it.

This particular tone

A deep, weighted version of the hue — formal, considered, and pairs especially well with off-white and warm metallic accents.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: The clear, mid-saturation register is the most common identity sweet spot — saturated enough to register as a 'real' color, restrained enough not to fight typography or photography placed over it.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #302418.

  • Supabaseneutral
    Surface · #2A2A2A
    →
  • Meituan 美团neutral
    Slate Black · #222222
    →
  • Netflixneutral
    Netflix Black · #221F1F
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #302418.

  • Korea (Obangsaek)Obangsaek Black (흑 / heuk)
    #1F1F1F · North — water element, ink and lacquer
    →
  • MexicoVolcanic Black
    #1F1A17 · Obsidian + Popocatépetl basalt
    →
  • China (Traditional)Ink Wash Black (墨)
    #1C1C1C · Pine-soot ink stick (mò)
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Coral Nocturne Soft
#443322 · hsl(30, 34%, 20%)
Complementary counterpoint
Sapphire Ink Soft
#182430 · hsl(210, 34%, 14%)
Analogous lead
Canary Ink Soft
#302E18 · hsl(55, 34%, 14%)
Analogous echo
Scarlet Ink Soft
#301A18 · hsl(5, 34%, 14%)
Triadic +120°
Jade Ink Soft
#183024 · hsl(150, 34%, 14%)
Triadic +240°
Plum Ink Soft
#241830 · hsl(270, 34%, 14%)
Split-comp +150°
Aqua Ink Soft
#183030 · hsl(180, 34%, 14%)
Split-comp +210°
Iris Ink Soft
#181830 · hsl(240, 34%, 14%)
Export preview
Base: Coral Ink Soft #302418
Lighter companion: Coral Nocturne Soft #443322
Complementary counterpoint: Sapphire Ink Soft #182430
Analogous lead: Canary Ink Soft #302E18
Analogous echo: Scarlet Ink Soft #301A18
Triadic +120°: Jade Ink Soft #183024
Triadic +240°: Plum Ink Soft #241830
Split-comp +150°: Aqua Ink Soft #183030
Split-comp +210°: Iris Ink Soft #181830

Compare

See how Coral Ink Soft compares side by side with related colors.

vsCoral Nocturne SoftvsSapphire Ink SoftvsCanary Ink SoftvsScarlet Ink SoftvsJade Ink SoftvsPlum Ink Soft

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Coral Ink Dust
#2D241A · hsl(30, 26%, 14%)
Nearby match
Coral Nocturne Soft
#443322 · hsl(30, 34%, 20%)
Nearby match
Tangerine Ink Soft
#302218 · hsl(25, 34%, 14%)
Nearby match
Coral Ink Muted
#2A241D · hsl(30, 18%, 14%)
Nearby match
Coral Nocturne Dust
#403326 · hsl(30, 26%, 20%)
Nearby match
Coral Ink Clear
#372410 · hsl(30, 54%, 14%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA14.4:1
Sapphire Veil Faint
#F9FAFA
AAA14.4:1
Sapphire Veil Muted
#F9FAFB
AAA14.4:1
Sapphire Veil Dust
#F9FAFB
AAA14.4:1
Sapphire Veil Soft
#F8FAFC
AAA14.4:1
Sapphire Veil Clear
#F7FAFD
AAA14.4:1
Sapphire Veil Vivid
#F6FAFE

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#2C2D1C
Protanopia
#2B2B1B
Tritanopia
#2F1E1E
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