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Coral Dusk Vivid
Color detail

Coral Dusk Vivid

Orange · Hue 30
Hex
#975717
RGB
rgb(151, 87, 23)
HSL
hsl(30, 74%, 34%)
CMYK
cmyk(0%, 42%, 85%, 41%)
Metrics
S 74% · L 34%
Contrast (WCAG)
on white
5.7:1AA
on black
3.7:1AA Large
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Coral Dusk Vivid (#975717) belongs to the orange family — hue 30°, 74% saturation, 34% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-coral-dusk-vivid: #975717;
  --colorarchive-coral-dusk-vivid-hsl: hsl(30, 74%, 34%);
  --colorarchive-coral-dusk-vivid-rgb: rgb(151, 87, 23);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

EarthyArtisanalGrounded
Common in

Coffee & Bakery · Craft & Handmade · Outdoor Gear

Pairs well with

Olive green, warm cream, or slate gray for organic, natural palettes

Design tip

Great for artisanal brands and rustic interfaces. Combines well with textured backgrounds and serif typography.

Cultural context ▶

Burnt orange and terra cotta evoke earthiness, autumn, and craftsmanship. Popular in Southwestern and Mediterranean design.

Color Origins

Orange family

Citrus, fire, and the only color named after a fruit.

Heritage

Orange is unusual: in English the color was named after the fruit, not the other way around — before the fruit reached Europe in the 16th century, this hue was simply 'yellow-red'. Earlier pigments included realgar (toxic), saffron (priceless), and orpiment. Cadmium orange, introduced in the 19th century, gave painters from the Impressionists onward a stable, brilliant orange that didn't fade or poison.

Across cultures

In Hindu and Buddhist tradition saffron orange marks renunciation — the robe of monks across Theravada and Tibetan lineages. The Dutch House of Orange-Nassau gave the Netherlands a national identity color, still worn at football matches and on King's Day. In Ireland, orange is the Protestant counterpart to green's Catholic association — the country's flag literally encodes the divide. Halloween's orange-and-black is a 20th-century American invention that has since gone global.

In the wild

Hermès orange is a brand asset traceable to a 1942 wartime cardboard shortage. Penguin Books used orange-and-white spines as a class signal — fiction was always orange. Nickelodeon, Fanta, and easyJet all chose orange for the same reason: it reads playful and consumer-friendly while staying outside the more crowded red and yellow lanes. NASA flight suits use International Orange specifically because nothing in nature matches it, making astronauts maximally visible against any background.

How it reads

Orange is warm without the urgency of red. It signals appetite (used heavily in fast food), creativity, and approachability. At low saturation it becomes terracotta, rust, or apricot — earthy palettes for hospitality and craft. At high saturation it reads as a sport, energy drink, or warning hazard. Orange and teal is the most common modern film-grade pairing; the contrast between warm skin tones and cool shadows is engineered for it.

This particular tone

A jewel tone — saturated and dark at once. This is the register of velvet, deep enamel, and old-world luxury.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #975717.

  • GitHubaccent
    Attention Yellow · #9A6700
    →
  • Notionaccent
    Default Brown · #9F6B53
    →
  • Anthropicaccent
    Anthropic Brick · #C96442
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #975717.

  • IndiaHenna Brown
    #8D5524 · Lawsonia inermis paste
    →
  • MoroccoHenna Red
    #964B00 · Lawsonia inermis leaf paste
    →
  • England (London)Garden Brick
    #9F4A3C · London stock brick + clay
    →

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Coral Velvet Vivid
#BA6B1C · hsl(30, 74%, 42%)
Darker companion
Coral Shadow Vivid
#7C4713 · hsl(30, 74%, 28%)
Complementary counterpoint
Sapphire Dusk Vivid
#175797 · hsl(210, 74%, 34%)
Analogous lead
Canary Dusk Vivid
#978C17 · hsl(55, 74%, 34%)
Analogous echo
Scarlet Dusk Vivid
#972117 · hsl(5, 74%, 34%)
Triadic +120°
Jade Dusk Vivid
#179757 · hsl(150, 74%, 34%)
Triadic +240°
Plum Dusk Vivid
#571797 · hsl(270, 74%, 34%)
Split-comp +150°
Aqua Dusk Vivid
#179797 · hsl(180, 74%, 34%)
Split-comp +210°
Iris Dusk Vivid
#171797 · hsl(240, 74%, 34%)
Export preview
Base: Coral Dusk Vivid #975717
Lighter companion: Coral Velvet Vivid #BA6B1C
Darker companion: Coral Shadow Vivid #7C4713
Complementary counterpoint: Sapphire Dusk Vivid #175797
Analogous lead: Canary Dusk Vivid #978C17
Analogous echo: Scarlet Dusk Vivid #972117
Triadic +120°: Jade Dusk Vivid #179757
Triadic +240°: Plum Dusk Vivid #571797
Split-comp +150°: Aqua Dusk Vivid #179797
Split-comp +210°: Iris Dusk Vivid #171797

Compare

See how Coral Dusk Vivid compares side by side with related colors.

vsCoral Velvet VividvsCoral Shadow VividvsSapphire Dusk VividvsCanary Dusk VividvsScarlet Dusk VividvsJade Dusk Vivid

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Coral Shadow Vivid
#7C4713 · hsl(30, 74%, 28%)
Nearby match
Coral Dusk Bright
#A0570E · hsl(30, 84%, 34%)
Nearby match
Tangerine Dusk Vivid
#974C17 · hsl(25, 74%, 34%)
Nearby match
Coral Velvet Vivid
#BA6B1C · hsl(30, 74%, 42%)
Nearby match
Coral Dusk Pure
#A65707 · hsl(30, 92%, 34%)
Nearby match
Coral Shadow Bright
#83470B · hsl(30, 84%, 28%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA5.4:1
Sapphire Veil Faint
#F9FAFA
AA5.4:1
Sapphire Veil Muted
#F9FAFB
AA5.4:1
Sapphire Veil Dust
#F9FAFB
AA5.4:1
Sapphire Veil Soft
#F8FAFC
AA5.4:1
Sapphire Veil Clear
#F7FAFD
AA5.4:1
Sapphire Veil Vivid
#F6FAFE

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#848834
Protanopia
#808030
Tritanopia
#953D3F
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